Riyadh Season goes big with promo video for historic boxing match in Saudi Arabia

A new promotional video called ‘Ring of Fire’ has been produced to showcase a historic boxing match taking place in Saudi Arabia this month.

Boxers Tyson Fury and Oleksandr Usyk will fight it out to determine the inaugural Undisputed World Heavyweight Champion of the 21st century.

Taking place on Saturday 17th February, the boxing match at Kingdom Arena in Saudi Arabia is a main highlight of the Riyadh Season.

The victor will be recognised as boxing’s first Undisputed Heavyweight Champion since Lennox Lewis in 1999, but this time, four championship belts are on the line for the first time ever.

‘Ring of Fire’ global campaign

To heighten the anticipation for what’s been called the ‘Ring of Fire’, Riyadh Season has kicked off a global campaign with a cinematic promotional video showcasing both fighters, Fury and Usyk.

The video displays a metaphorical journey through time, symbolising the long-awaited clash, guided by the voice of Paul Anderson, widely known for his role as Arthur Shelby in hit period crime drama series Peaky Blinders.

The fighters transform into warriors depicting various historical battles before lightning strikes.